Privacy Policy

We, suplest GmbH, Steinhof 25, 3400 Burgdorf, Switzerland, operate the website www.suplest.com and the services provided on this website, including the webshop. We are responsible for the collection, processing, and use of your personal data in compliance with applicable legal regulations.
Your trust is important to us. Therefore, we take data protection seriously and strive to ensure an appropriate level of security. We comply with the legal provisions of applicable data protection laws and regulations. The following sections inform you about which personal data we collect and for what purposes they are used.
 
1.     Scope and Purpose of the Collection, Processing, and Use of Personal Data
 

a. When Visiting the B2B Shop of suplest

When visiting our B2B shop, our servers temporarily store each access in a log file. The following data is automatically recorded, stored for up to twelve months, and then deleted:
  • The IP address of the accessing computer
  • Date and time of access
  • Name and URL of the retrieved file
  • The website from which the file was accessed
  • The operating system and browser used on your computer
  • The country from which access is made
This data is collected and processed to enable the use of our website (connection setup), ensure system security and stability, optimize our website, and for internal statistical purposes. The IP address is only evaluated in the event of an attack on the infrastructure of www.suplest.com or for statistical purposes. Apart from the IP address, this data is not linked to specific individuals or combined with other personal data.

b. When Registering for a Customer Login

To purchase products from our B2B shop and use certain services, customers must register. The following personal data is collected:
  • Gender
  • First and last name
  • Address
  • Email address
  • Password
Customers can view and change their account details at any time and request the deletion of their account.

c. When Using Our B2B Webshop as a Registered Customer

When a registered customer uses the website, we collect the following data for statistical purposes and to ensure smooth operation:
  • Type, frequency, and intensity of website usage
  • Duration of membership

d. When Purchasing Products or Using Other Services

To process purchases and other services, we require the following data:
  • First and last name
  • Address / delivery address
  • Email address
  • Login date
Additional information is optional. Registered customers can store their data for future purchases.
Additionally, we store:
  • Information about ordered products
  • Data on order, purchase, and payment habits
Unless otherwise specified, this data is used exclusively for contract fulfillment.
 
 
2. Use of Your Data for Marketing Purposes

a. Newsletter / Email Marketing / Online Marketing

When signing up for our newsletter, your email address will be used for marketing purposes with your consent until you unsubscribe. You can unsubscribe at any time.

b. Re-Targeting

We use re-targeting technologies to display personalized advertising offers on partner sites. These technologies typically use cookies (see Section 8). We use Google AdWords Remarketing and Google DoubleClick.
You can disable re-targeting by deactivating cookies in your browser.

c. Creation of Personality Profiles

We may analyze your data to offer you personalized services and marketing information. This is done in a pseudonymized manner.
 
 
3. Disclosure of Data to Third Parties
Your personal data will only be disclosed to third parties with your explicit consent or for contract fulfillment.
 
 
4. Credit Check
In cases of advance payment (e.g., purchase on account), we may conduct a credit check to protect our legitimate interests.
 
 
5. Transfer of Personal Data Abroad
suplest GmbH may transfer personal data abroad to subsidiaries or third parties, provided that an equivalent level of data protection is ensured.
 
 
6. Rights of Access, Deletion, and Correction
You may request information about your stored data or request its deletion or correction at any time. Contact us at info@suplest.com.
 
 
7. Data Security
We use technical and organizational security measures to protect your data.
 
 
8. Use of Cookies
Cookies help us optimize our website. You can disable cookies in your browser, but this may limit your use of our website.
 
 
9. Tracking Tools
We use Google Analytics to analyze website usage. You can opt out by using a browser add-on.
 
 
10. Links to Other Websites
Our website contains links to external sites for which we are not responsible in terms of data protection.
 
 
11. Social Media Plugins
Our website may contain plugins from Facebook, Instagram, and other social networks. If you do not want data to be transmitted to social networks, deactivate these plugins.
 
 
12. Data Protection Rights
Under the GDPR, you have the right to:
  • Access your stored data
  • Correct or delete your data
  • Restrict processing
  • Withdraw your consent
  • File a complaint with a data protection authority
This policy was last updated in February 2025.